E-Commerce Adoption Among Small and Medium Enterprises in the GCC
Wiki Article
GCC small and medium enterprises (SMEs) are rapidly adopting e-commerce, driven by digital infrastructure upgrades, B2B platforms, and improved online payment and logistics capabilities.
Small and medium enterprises (SMEs) play an essential role in the GCC economy, and their participation in e-commerce has grown quickly in recent years. Government digital strategies and expanding technology access have encouraged SMEs to shift toward online trade.
Overview
SMEs use online platforms to source materials, sell goods, and connect with regional suppliers.
Drivers of Growth
Expanded internet access, digital payment systems, and supportive policies have helped accelerate SME online participation.
Digital B2B marketplaces like Arabazaar.com provide SMEs with accessible channels for sourcing wholesale goods and engaging with regional suppliers.
Challenges
Limited digital skills, logistical barriers, and competitive pressures persist across many markets.
Outlook
Growing digital tools are expected to enhance SME competitiveness in the GCC.
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